#consulting | IOVIA

Almost unclassifiable: what brands need is not consultants but laboratory partners

The problem with many consultants is they still operate like it’s the 20th century. Consultants bring specialized knowledge but they’re always not in the trenches with you when you have to apply that knowledge to drive results. And the bottom line for brands is they...

Almost unclassifiable: what brands need is not consultants but laboratory partners

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