We're a consumer participation company.
We partner with your brand and consumers to drive growth and create new ways of doing business.
Our vision is to fundamentally change the way the world’s most loved brands work with and value their consumers.
We call this Participation Commerce™.
we’ll help you
Turn consumers into passionate brand fans
Create products they can’t live without
Transform your brand into a movement
We work with you to conceive your consumer-driven growth strategy. It’s founded on ethical and rewarding relationships with your consumers that go way beyond the gig economy.
Then, we help you bring it to life. Fast.
Consumer Community Creation
Consumer communities drive commerce. We’re experts in building communities that engage your participants and deliver value across marketing & sales, research and innovation and corporate social responsibility. From strategic planning to creative execution to digital experience implementation, we’ve got you covered.
Vision + strategy
We’ll help you understand the landscape of consumer participation models across industries and how they can be applied to your business. Then we’ll partner with you to build out a consumer participation vision, strategy and roadmap that will leverage your existing technology, drive more value from your social media and grow your business.
research + landscape
Vision + readiness
strategy + roadmap
Business model design
We help you design, incubate and implement consumer-driven business models to supplement or replace your existing approach. These models help you connect closely with your consumers and future-proof your business with new drivers of value and growth.
new business model creation
business model incubation + launch
Why choose IOVIA?
For over a decade we’ve worked with the world’s biggest and most loved brands to create consumer participation experiences that deliver new value and growth.
No other company knows consumer communities like we do.
Deep expertise
We’re the world’s leading consumer participation experts. We’ve delivered consumer participation strategies and communities for over a decade.
Agile Approach
We take you on a consumer-driven growth creation journey. Our agile, entrepreneurial approach quickly takes your business from strategy to in-market value creation.
Total Commitment
Our passionate team of participation strategists and experts always goes all-in with our clients. Every single time on every single project.
What we’re working on
Our Participation Commerce™ Platform
We’re incubating this new technology in partnership with our clients. The platform enables you to set up consumer missions, track and measure mission activity, generate new sales and revenue, and reward your participants for their work. It’s fully compatible with consumer community platforms and social channels.
Get a copy of our digital marketing research report
Covering consumer engagement, influencer marketing and what’s next!
our team
Consumer-driven growth is in our team’s DNA
We’ll help you capitalize on your consumer participation opportunities and future-proof your business.
participation commentary
Read the latest from our blog
Influencers: Should you build or buy?
The title of this post makes reference to the now-common practice of buying services from (often big name) social media influencers to spread your content, promote your products and services, and generally build brand awareness with consumers. But it also makes...
Introducing the brand community value curve
Building a brand community takes time because the rules of human communities still apply in the digital space. The contributions of individuals and groups become more potent over time. The person in your community just lurking and taking it all in today? She might be...